The new Mini Cooper ad campaign New Zealand is one smart ad. Nothing you may understand from the first view till you read the little message posted somewhere in the photo. The night test drive campaign encourages people to take the test at night when everyone is busy doing his things, "drive when no one's around" is their slogan and i don't think you want to drive next to this kind of people anyway ;)
click on the photos to see them in full size.
S.
0 Yorumlar